John Bell, Managing Director, Oglivy 360
Source: http://blog.compete.com/2011/11/14/digital-cmo-series-john-bell-managing-director-oglivy-360/ “Even Social Media needs brand management.” At the 2011 Digital CMO Summit, John Bell, Managing...
View ArticleRestaurants plan DNA-certified premium seafood
Source: http://www.physorg.com/news/2011-11-restaurants-dna-certified-premium-seafood.html (AP) — Restaurants around the world will soon use new DNA technology to assure patrons they are being served...
View ArticleAds will possess your phone using subliminal sound waves
Source: http://www.engadget.com/2011/12/09/ads-will-possess-your-phone-using-subliminal-sound-waves/ Er, we don’t want to sensationalize this or anything, but your phone could soon be at the mercy of...
View ArticleHow Apple’s Magazine Subscription Plan Helped Sell More Copies Of Popular...
Source: http://www.businessinsider.com/chart-of-the-day-ipad-subs-2011-12 We’re still in the early days of magazines on tablets, but this chart from Peter Kafka at All Things D showing sales of Popular...
View ArticleApple And Google Get A Record Breaking Christmas (AAPL, GOOG)
Source: http://www.businessinsider.com/chart-of-the-day-apple-and-google-get-a-record-breaking-christmas-2011-12 Apple and Google activated a record breaking number of mobile devices this Christmas,...
View ArticleThe Agonizingly Slow Decline Of Live TV
Source: http://www.businessinsider.com/chart-of-the-day-the-decline-of-live-tv-2012-1 It seems you can’t follow the tech industry today without being bombarded with reports heralding the impending...
View ArticleEMV in, magnetic strips out
Source: http://www.engadget.com/2012/01/31/mastercard-reveals-roadmap-for-our-electronic-payment-future-em/ It’s been over fifteen years since MasterCard, Visa and Europay developed EMV technology to...
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Source: http://lifehacker.com/5883683/the-best-times-to-buy-infographic-shows-you-all-the-savings-by-month-and-day Plan your purchases and you can grab the best deals on everything from clothes to...
View ArticlePepsiCo Discovers Consumers Will Pay More For Orange Juice With Less Juice (PEP)
Source: http://www.businessinsider.com/pepscico-discovers-consumers-will-pay-more-for-watered-down-orange-juice-2012-2 This post originally appeared at Newser. PepsiCo’s plan to increase profit...
View ArticleSlideshare – Social Amplification Blows Up the Good, Bad, and Ugly
“Before you do ‘trial-and-error’ social media marketing, you’d better plan ahead and be ready for it to blow up – good OR bad. The opportunity for marketers is to leverage social amplification instead...
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